A future-ready Communication Science program that equips students with strong skills in media, public relations, digital communication, journalism, branding, and creative content — designed for ambitious learners ready to shape the future of communication

COMMUNICATION SCIENCE

A MESSAGE

A Message from Head of Communication Science Study Program

Assalamualaikum warahmatullahi wabarakatuh

Welcome to the official website of the Communications Department.

The world of communications is evolving rapidly. Digital technology, creative content, and the dynamics of the media industry have formed a highly connected and ever-changing communications ecosystem. Today's communication is not only about how people interact, but also about how the media industry evolves, how journalism adapts, how communication business strategies are designed, and how technology shapes people's information consumption patterns. In this current of transformation, higher education is required to continuously adapt to prepare graduates who are not only technically competent but also competitive and resilient in the face of constant change.

The Communications Department strives to address these challenges by designing a curriculum relevant to the needs of today's communications industry. The developed curriculum ensures graduates can adapt quickly and compete effectively in various industry sectors. Students are equipped with the skills to analyze media dynamics, produce multimedia content, understand branding, public relations, and practice lobbying and negotiation. This combination of theory and practice ensures graduates possess competencies ready to compete in various sectors and industries.

With a commitment to academic quality and the development of the communications world, the Bachelor of Communication Studies Program continues to create an innovative, creative, and strategic learning ecosystem. Join us and grow together as a generation of communicators ready to face global challenges.

Wassalamualaikum warahmatullahi wabarakatuh

Discover the Campus Vision

Muhamad Agung S, S.Sos., M.Sos

Head of Communication Study Program

WHY US

Why Study Communication Science at APU?

A future-oriented curriculum that combines communication theory, digital media practice, public relations, journalism, branding, and creative content development to prepare students for today's dynamic communication industry.

Programs According to Student Potential

Students can choose the program that best aligns with their interests, talents, and career aspirations. Two programs are available: the Digital and New Media Communication program, which emphasizes creativity in designing, producing, and managing digital content for cross-platform mass communication needs. The Strategic Business Communication program integrates communication strategies with principles for building and growing businesses while strengthening brands and fostering public trust in the products and services they produce.

Industry-Relevant Curriculum

The curriculum is designed to align with current industry needs. In the Digital and New Media Communication program, courses such as Digital Filmmaking, Digital Broadcast Journalism, and Media in the Making: Podcasting provide students with opportunities to learn directly from professional practitioners. Meanwhile, in the Strategic Business Communication program, courses such as Event Management in Business Communication, Brand Storytelling and Narrative, and Brand Management train students in business events, persuasive brand narratives, and managing compelling brands that integrate identity, audience, and industry trends.

Innovative Learning System

The learning system is structured, integrating academic foundations with practical experiences that support student competency development. In semesters 1 through 5, students undergo intensive on-campus lectures. In semesters 6 and 7, students enter an enrichment program. This program includes student exchanges and internships in the industrial sector.

Collaborative Partners Support the Learning Process

Collaborations with media organizations, agencies, and companies make learning more relevant and aligned with the needs of the workplace. Through these partnerships, students can learn directly in the field through internships, guest lectures, research, and other practical activities.

VISION & MISSION

Vision and Mission

VISION 2043

"To become an internationally recognized Communication Science study program that excels in innovation in communication science and technology to support a futuristic global civilization."

Developing internationally standardized Communication Studies education that integrates science and communication technology.

Conducting research in the field of communications to support technological advancement, strengthen national competitiveness, and produce communications works that help solve various social, cultural, and technological problems in the global community.

Implementing community service programs that utilize communication skills to empower communities, improve communication literacy, and create a positive impact on welfare and civilization.

Building international networks to encourage collaboration in the development of science and technology, communications, and innovation that contribute to global civilization.

Cultivating critical, analytical, and independent thinking skills, as well as fostering a lifelong learning attitude and the application of innovative, ethical, and sustainable communication skills.

CAREERS

Career Opportunities

APU Communication Science graduates are ready to build careers across digital communication and creative industry

Multimedia Specialist (Journalist and Editor)

Designs, produces, and manages multimedia content (audio, audiovisual, and written) for cross-platform mass communication. They play a key role in production and editing, such as journalists, writers, videographers, or editors.

Media and Content Innovator

Content innovators design creative concepts and manage the entire media production cycle, from pre-production to multi-platform distribution. They develop new ideas, develop communication strategies, and integrate various forms of content to enhance the value and appeal of media.

Digital Communication Entrepreneur

Building and developing businesses based on digital media and communication technology, such as startups, digital agencies, and professional personal brands.